coffee business strategies

andrew hetzel on better coffee, better business

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At 23, businessman living his coffee dreams

May 6th, 2007 · No Comments · Retail Coffee Industry

Article in the Arizona Republic (Scottsdale, AZ) quotes Andrew Hetzel about the market potential in the specialty coffee industry. Short, but sweet.

Arizona Republic

At 23, James Bruzzi is fulfilling his dreams.

He owns three coffee stores and a bakery. Nearly three years ago, he bought Mountain View Coffee Co. in Fountain Hills and small bakery in Scottsdale.

The young businessman joins a growing number of independent specialty coffee owners in the Southwest region who are tapping into an annual $12 billion business, said Andrew Hetzel, founder of Hawaii-based Cafemakers LLC, a coffee business consulting and performance firm.

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