coffee business strategies

andrew hetzel on better coffee, better business

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Hot Beverage Brouhaha

May 10th, 2008 · No Comments · Events, Retail Coffee Industry

So, as you may have imagined, I’ve been pretty busy these last couple of weeks. Joe Bush of CSP Magazine chronicles the recent Hot Beverage trends symposium that I moderated following the SCAA conference in Minneapolis. It was a productive, fun-filled and yet exhausting weekend. Joe has all of the details:

MINNEAPOLIS – Convenience store operators can be good Samaritans and boost their bottom lines, all while increasing their legitimacy as a foodservice destination, just by selling high-end coffee. Andrew Hetzel, director of Kamuela, Hawaii-based Cafemakers, a coffee-industry consultancy, told attendees of CSP’s inaugural Hot Beverage Plus Symposium May 5-6 that the specialty-coffee industry needs them as much as c-stores need to upgrade their coffee business.

Read the full article here in CSP Magazine

I look forward to doing it all again next year in Atlanta!

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