coffee business strategies

The June 2010 issue of Specialty Coffee Retailer features the article “The Harmonious Brand,” which discusses basic elements of retail branding and includes a short quote by me about Gwilym’s disloyalty card as a brand statement. Unfortunately, my more substantial comments on branding were not included in the article, so I have included a transcript [...]

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Greg Lamm of the Puget Sound Business Journal looks at Tully’s new plan for expansion and quotes my analysis of the situation. Franchising makes good business sense for Tully’s because it spreads the risk to the franchisee, said Andrew Hetzel, a specialty coffee industry consultant and blogger based in Hawaii. But Hetzel said he wonders [...]

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I’ll admit to being a little nerdy, but it’s not always without purpose; for example, I may be one of the few people in the coffee industry that routines reads reports from my server logs. I find it to be an interesting way to learn about new trends or news stories posted on the Internet, [...]

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Cuppy’s Coffee, the chain better known for its legal problem than for coffee, adds yet another new chapter to its twisted tale with the March 31 arrest of CEO Dale Nabors. As you will recall, Mr. Nabors proposed to take Cuppy’s to the “Next Level” approximately one year ago after taking control of the company [...]

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In an A.P. article that I read this afternoon off of a news channel website in Portland, Oregon franchisors Human Bean and Dutch Bros. are featured expanding in a down economy — echoing some valid rationale from my postings past. By GREG STILES, (Medford) Mail Tribune MEDFORD, Ore. (AP) — Amid the parade of closures, [...]

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