coffee business strategies

Bearclaw Coffee scores again with their latest successful public relations stunt. Note that public relations stunts are positive things, when orchestrated correctly. This week, the company dispatched one of its mobile coffee vans to the site of their recently announced new location in downtown Detroit and served $.05 cups of coffee to hordes of [...]

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A short but sweet article from the London Evening Standard succinctly hits the key factors behind the ongoing success of coffee retailers despite the economic downturn. There’s no hard data in the story, but after all, the subject matter expert interviewed is selling a report with their company findings.
Jonathan Prynn, Consumer Affairs Editor
17.10.08
CHAIN coffee shops [...]

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BusinessWeek features the story of big investors dumping their interest in Starbucks in a new feature article; I’m Johnny-on-the-spot.
RESTORING LUSTER
But Schultz faces a tough battle in bringing back the company’s traditionally prolific growth. As recently as 2004, Starbucks’ stock traded at an eye-catching 68 times earnings for the trailing 12 months, according to S&P [...]

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Starbucks’ announcement to close 600 stores has brought sadness from customers and employees, cheers from some competitors and Wall St., and last but not least, thousands of tasty press articles that need subject matter experts on the topics of retail coffee shops. Ladies and gentlemen, look no further: I am here.
One perfect example is [...]

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Alan Hilowitz of Starbucks Global Communications wrote to me personally to address a few issues that he felt were “misinterpreted” in my prior blog post regarding the deployment of Starbucks’ vending machines to grocery stores.
First of all, thank you Alan! Your approach to contact me directly is appreciated and will be far more [...]

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