coffee business strategies

andrew hetzel on better coffee, better business

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15th Avenue Coffee and Tea Starbucks New Concept Store

July 16th, 2009 · 19 Comments · Coffee Shop News, Retail Coffee Industry, starbucks

Remember experimenting with alcohol and changing your name? Well, it must be Starbucks’ freshman year at college because they will be launching a new “neighborhood” concept store next week under the name “15th Avenue Coffee & Tea” that adds beer and win to the menu. As always, I had a few thoughts on the subject, [...]

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Starbucks Value Meal

February 3rd, 2009 · 4 Comments · Coffee Shop News, Retail Coffee Industry, starbucks

Just the words Starbucks Value Meal send a chill down my spine… a chill of reality perhaps, the acceptance that the chain really is just another fast food company. I’m quoted in the most recent Associated Press article this morning as saying “You’ve got a lot of options right now for the more price-conscious consumer [...]

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