coffee business strategies

It’s been over 5 years since I began jotting down my thoughts, tips, press releases and frustrations with the coffee industry to this blog and I have always wondered “who is reading this stuff?” So, I thought, why not ask: who are you? In two sentences, post a reply below to describe your business, what [...]

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The June 2010 issue of Specialty Coffee Retailer features the article “The Harmonious Brand,” which discusses basic elements of retail branding and includes a short quote by me about Gwilym’s disloyalty card as a brand statement. Unfortunately, my more substantial comments on branding were not included in the article, so I have included a transcript [...]

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In Specialty Coffee Retailer Magazine’s Ten Trends for 2010 this August, my comments on overseas expansion of the specialty coffee industry have ranked an impressive E-L-E-V-E-N. Rock on! “The majority of our company’s work has come from Asia, the Middle East and Eastern Europe in the past 2 years,” says coffee industry consultant Andrew Hetzel [...]

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Josh Hyatt of CFO Magazine writes about the concept of “fighter brands,” or low priced alternative brands designed to capture market share during weak economic times… like now, for example. Although not strictly about coffee, the article includes a quick quote from me about the impact of McDonald’s on Starbucks. That aside, Josh is a [...]

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