coffee business strategies

Question: I hear all positive comments and few complaints from customers about my coffee, how do I know when something is wrong?

Consumers will not complain or offer constructive advice because they are not confident in their ability to taste and evaluate coffee, and certainly cannot articulate or communicate the experience to others. They will smile, [...]

[Read more →]

Phil Lempert, a.k.a. The Supermarket Guru, weighs in on the current state of the out-of-home coffee marketing in the article “FACTORING COFFEE IN TODAY’S BUDGET: MORE TAKE-HOME BEAN SALES YET NO TOTAL ABANDONMENT OF THE COFFEE SHOP”
Be sure to look for a couple of quotes in the article from me too:
The Small Business Association [...]

[Read more →]