I’m not an interior designer and have limited abilities with respect to to furnishings and color (I recently told my painter to “surprise me” when remodeling my house), so you can imagine my surprise to have been contacted back in March on the subject by Specialty Coffee Retailer magazine. Not only was I quoted in [...]
The last word on coffee shop furniture and decor
May 13th, 2009 · 1 Comment · Retail Coffee Industry, Start a Coffee Shop, Tips
Tags: Andrew Hetzel·brand·brand image·central bean·coffee shop·decor·furniture·specialty coffee retailer
Coffee Shop Branding with Decor and Furniture
March 30th, 2009 · No Comments · Start a Coffee Shop
I was asked to comment for an upcoming article on the topic of how (and why) coffee shop furniture and decor items can be used as retail branding elements, but may have gone a little overboard with my reply. The topic of branding, after all, is a fairly complex one and ties into a number [...]
Tags: brand·brand image·central bean·coffee shop·decor·design·furniture·newcastle
