coffee business strategies

andrew hetzel on better coffee, better business

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The Harmonious Brand

June 9th, 2010 · 1 Comment · Franchises, Retail Coffee Industry, Start a Coffee Shop, Tips, press

The June 2010 issue of Specialty Coffee Retailer features the article “The Harmonious Brand,” which discusses basic elements of retail branding and includes a short quote by me about Gwilym’s disloyalty card as a brand statement. Unfortunately, my more substantial comments on branding were not included in the article, so I have included a transcript [...]

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Coffee trend scores 11 on scale of 1 to 10

July 27th, 2009 · No Comments · Start a Coffee Shop

In Specialty Coffee Retailer Magazine’s Ten Trends for 2010 this August, my comments on overseas expansion of the specialty coffee industry have ranked an impressive E-L-E-V-E-N. Rock on! “The majority of our company’s work has come from Asia, the Middle East and Eastern Europe in the past 2 years,” says coffee industry consultant Andrew Hetzel [...]

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Starbucks Q3 ’09 financial results analysis

July 21st, 2009 · No Comments · Coffee Shop News, Retail Coffee Industry, economy, starbucks

Starbucks (NASDAQ:SBUX) today announced that they will beat industry analyst projections for Q309, but almost entirely as the result of cost cutting initiatives and store closings, followed by decreased (ceased) short term borrowing and increased grocery store distribution. Though a positive result for the short term, the company saw an 5% decrease in US same [...]

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15th Avenue Coffee and Tea Starbucks New Concept Store

July 16th, 2009 · 19 Comments · Coffee Shop News, Retail Coffee Industry, starbucks

Remember experimenting with alcohol and changing your name? Well, it must be Starbucks’ freshman year at college because they will be launching a new “neighborhood” concept store next week under the name “15th Avenue Coffee & Tea” that adds beer and win to the menu. As always, I had a few thoughts on the subject, [...]

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Turabo Cafe to Become Romania’s First Specialty Coffee Roaster

May 12th, 2009 · 1 Comment · Coffee Roasting, Coffee Shop News, Retail Coffee Industry

BUCHAREST, ROMANIA (May 13, 2009) – Turabo Cafe has started development of Romania’s first specialty coffee roasting business, which is expected to begin operation later this year. “The time has come for cafes in Romania to move beyond the pre-packaged coffee currently imported from other countries,” said General Manager Tudor Dragomir Niculescu. “Just like food, [...]

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