In the past few short weeks, Starbucks has made a miraculous turnaround with Howard Schultz at the helm. First, they added a small-cup program, axed breakfast, then added free WiFi, announced a company-wide retraining (although only a token 3 hours, it sends a good message to the market that things will be different) and [...]
Starbucks making all the right moves
February 14th, 2008 · No Comments · Coffee Shop News, Retail Coffee Industry
Tags: coffee·howard_schultz·starbucks·turnaround·Wall_Street