Career advice for a coffee newbie

What advice would you give to a newbie in the business – a barista who wants to start a business based on their accumulated coffee knowledge? My response: Don’t do it. The coffee business may look like fun in your current position as a barista and you...
Tips to improve coffee shop profits

Tips to improve coffee shop profits

A coffee business trade magazine writer contacted me today searching for ideas about how to improve coffee shop profits. My notes looked like they may make a useful blog entry, so I’ve included them here: Improve Coffee Shop Profits Eliminate low margin...
Businesses buy espresso machines to cut break time

Businesses buy espresso machines to cut break time

It was only a matter of time until we started to see articles like this one in the Australian Daily Telegraph about businesses adding espresso bars to their offices to cut back on employee “cappuccino runs.” Coffee runs have become the new smoko and...
Tips to improve coffee shop profits

Training Tips To Sell More Coffee

Training Tips To Sell More Coffee The success of a new or upgraded coffee program hinges on solid employee training. By Sherry A. Hatlestad with Andrew Hetzel The equipment is better, the beans are better, the cups are better. You have successfully introduced a better...