by andrew | Feb 13, 2009 | retail, starbucks
In Fortune Magazine’s article this morning, “Starbucks instant: Will it pass the taste test?” I voice my skepticism about both the approach and product, echoing the concerns of analysts from UBS and Piper Jaffray. Perhaps I and the other armchair...
by andrew | Feb 3, 2009 | economy, news, starbucks |
Just the words Starbucks Value Meal send a chill down my spine… a chill of reality perhaps, the acceptance that the chain really is just another fast food company. I’m quoted in the most recent Associated Press article this morning as saying...
by andrew | Jan 27, 2009 | news, retail, starbucks
In a move that is sure to make over-stressed coffee drinkers on doctor’s orders to avoid caffeine pop an artery, Starbucks announced today that they will no longer have a fresh brewed pot of decaf waiting for customers after noon. You’ll have to get in...
by andrew | Jan 26, 2009 | ideas, marketing, retail, starbucks
A very interesting article from the New York Times Blog back in May ’08 that discusses the viability of free coffee promotions at Dunkin’ Donuts and Starbucks. Stephen Dubner of Freakonomics looks at these giveaway promotions from an interesting...
by andrew | Dec 1, 2008 | retail, starbucks |
Josh Hyatt of CFO Magazine writes about the concept of “fighter brands,” or low priced alternative brands designed to capture market share during weak economic times… like now, for example. Although not strictly about coffee, the article includes a...
by andrew | Nov 23, 2008 | news, oddities, origin, starbucks |
Move over Exxon Valdez, if Colombian Coffee Federation Director Gabriel Silva has his way, you’ll soon be introduced to the Starbucks Valdez; however, unlike the boat, the latter just doesn’t hold water. In an interview published Sunday, the federation...
