Starbucks Throws Its Weight

Starbucks Throws Its Weight

Samantha Oller of CSP Magazine writes an insightful article about Starbucks market presence and continued strategy for expansion in their September edition: Starbucks Throws its Weight They say that Starbucks’ clout is so strong that it can dictate which...
Starbucks: The $6 billion gorilla

Starbucks: The $6 billion gorilla

Reprinted with the permission of Nation’s Restaurant News Espresso, historians tell us, was given to the world by Italians in the early 20th century. It would take a quirky Seattle retailer with New Age proclivities to move it into storefronts, malls, airports...
Coffee Shop Names

Coffee Shop Names

What should I name my coffee shop? The question surfaces with alarming frequency and urgency in social media. First things first: don’t panic! The trend in coffee shop names these days from cutesy to outright absurd: are you naming a business or a boat? Rather...