Market Intelligence & Due Diligence
Coffee Strategies provides independent market intelligence and due diligence to investors, global brands, governments, and institutions weighing high-stakes coffee decisions. Andrew Hetzel brings more than two decades of experience across the global coffee trade — market structure and pricing, consumer and category trends, supply and value chain dynamics, and regulatory environments — to questions whose answers must hold up in front of a board or investment committee.
Engagements are confidential, evidence-based, and delivered remotely to clients worldwide: sizing a market, testing the assumptions behind an entry or acquisition, screening opportunities and targets, or assessing the supply realities beneath a financial model.
Market Analysis & Entry Strategy
Market sizing, demand, pricing, and channel analysis, with a realistic path to enter or expand by geography, product tier, or route to market.
Commercial & Technical Due Diligence
An independent read on a target’s market, customers, competitive position, and growth assumptions, structured to support investment, merger, and acquisition decisions.
Competitive & Company Intelligence
Independent analysis of public and private industry stakeholders — positioning, products, and performance — from specialty roasters and challenger brands to multinationals and origin exporters.
Supply & Quality Risk Assessment
Assessment of green coffee sourcing, quality, cost, and supply risk across arabica and robusta — the operational realities underneath the numbers.