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It's a Grind promotes quality, comfort in crowded coffee segment

It's a Grind promotes quality, comfort in crowded coffee segment

by andrew | Aug 28, 2006 | retail

In this interview with Nation’s Restaurant News on the state of America’s fast growing coffee chains, I comment on franchisor It’s a Grind’s chances of becoming #2 behind Starbucks. Reprinted with the permission of Nation’s Restaurant...

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Andrew Hetzel, the guiding force behind Coffee Strategies, is a globally recognized expert in coffee market analysis, trade, and production. Leveraging his extensive knowledge, he advises development agencies and banks, governments, private coffee enterprises, and institutional investors on optimizing value creation and capture within the coffee industry.

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