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Market Spotlight: Lighter roasts enticing coffee lovers

Market Spotlight: Lighter roasts enticing coffee lovers

by andrew | Apr 29, 2008 | industry, news, starbucks | 1 comment

Lighter roasts enticing coffee lovers by Lauren Shepherd, Associated Press Coffee lovers, burned out from the dark roasts popularized by some gourmet specialty coffee chains, are increasingly turning to lighter-roasted beans for their daily pick-me-ups. Coffee...

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Andrew Hetzel, the guiding force behind Coffee Strategies, is a globally recognized expert in coffee market analysis, trade, and production. Leveraging his extensive knowledge, he advises development agencies and banks, governments, private coffee enterprises, and institutional investors on optimizing value creation and capture within the coffee industry.

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