by andrew | Jul 10, 2012 | industry, news, quality
Advancing the quality of Robusta and improving the lives of farmers that rely its cultivation and trade is something that I care deeply about, so it is an honor for me to announce my personal involvement in the first North American R (for Robusta) Grader certification...
by andrew | Mar 6, 2012 | news, quality
Did you ever have the feeling that you’ve reached a professional turning point or game changing moment for the better that suddenly makes the road ahead look much clearer than before? The sort of thing where the little hairs stand up on the back of your neck? I...
by andrew | Feb 26, 2012 | hawaii, industry, quality, roasting
A bold experiment conducted by Hula Daddy Coffee has given credibility to the argument that the average quality of 100% Kona coffee is damaging Kona coffee’s brand integrity as much or more than Kona coffee blends. I’ve made similar arguments favoring...
by andrew | Aug 20, 2008 | news, quality
Dora Jaramillo slides off the top of a wooden box to reveal 36 numbered vials of “perfume.” Each number in the kit corresponds to a different aroma commonly found in coffee, some positive (lemon and butter) and some not so positive (medicinal and rubber)....
