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Nespresso pods: an unpopular argument in support

Nespresso pods: an unpopular argument in support

by andrew | Nov 20, 2013 | business, featured, industry, news, quality

I was quoted in an article this evening on Marketwatch.com about the phenomenal growth of the single-serve (capsules and pods) coffee market, led by Nespresso pods and Keurig K-Cups, which is now estimated to have tripled since 2011. Could it ever beat a freshly...

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Andrew Hetzel, the guiding force behind Coffee Strategies, is a globally recognized expert in coffee market analysis, trade, and production. Leveraging his extensive knowledge, he advises development agencies and banks, governments, private coffee enterprises, and institutional investors on optimizing value creation and capture within the coffee industry.

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