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Spasskaya Tower Festival 2011: A Red Square Recap

Spasskaya Tower Festival 2011: A Red Square Recap

by andrew | Oct 7, 2011 | competitions, events, marketing

It’s been just over 1 month since we left Moscow’s famed Red Square, site of the 2011 Spasskaya Tower and International Coffee Festival. I still find myself in a state of disbelief or maybe denial: did it all really happen? As quoted today by Sprudge, the...

Kaapi Royale Challenge Results to be Announced at SCAA

by andrew | Mar 31, 2009 | events, marketing, origin

Results of the 2009 Kaapi Royale Challenge will be announced on Saturday, April 18th at 5:00 PM in the Nuova Simonelli booth #233 at the Specialty Coffee Association of America exposition in Atlanta, GA. All are invited to taste the same coffees used in the Challenge...

WBC announces espresso machine and grinder sponsors

by andrew | Aug 29, 2008 | competitions, events | 2 comments

LONDON (August 29, 2008) – The world’s top baristas will test their coffee making skills in competition using the Nuova Simonelli Aurelia espresso machine and MAHLKÖNIG K30 espresso grinders at World Barista Championship events in 2009 – 2011. Once every 3 years,...

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About

Andrew Hetzel leads Coffee Strategies. Andrew is a coffee market, trade, and production expert. He advises government authorities, development agencies, coffee businesses, and institutional investors worldwide how to create and capture value from coffee.

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