by andrew | Mar 7, 2012 | industry, marketing
In the age of social media manipulation and overused, overstated claims of “the finest, rarest coffee the world has ever seen,” it’s refreshing to see one company stand out with a unique form of advertising: humbly telling the truth. Shocking...
by andrew | Jan 28, 2009 | marketing, retail
I liked this short and sweet article in the Milwaukee Journal Sentinel this morning that highlights the importance of using social media (blogs, Facebook, Twitter, etc.) to develop a personality for your business. The concepts presented are realistic, particularly the...