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About

Coffee Strategies is led by Andrew Hetzel, specialty coffee market, value chain and trade promotion expert. Mr. Hetzel and his team advise governments, exporter groups and private coffee industry stakeholders to sustainably increase the value of coffee production and trade.

Useful Things

  • Coffee Cupping Scoresheets
  • How to Plan a Coffee Origin Tour
  • How to Plan a Trade Show
  • How to Start a Coffee Shop
  • How to Take the Q Grader Exam
  • SCA Cupping Protocols

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