Coffee Strategies
  • Home
  • About Us
    • Andrew Hetzel
    • Projects
    • Press
  • Services
    • Development
    • Marketing
    • Consulting
  • Resources
    • Cupping Forms
    • Q Grader Study Guide
    • Start a Coffee Shop Guide
    • Trade Show Marketing Guide
    • Online Coffee Training
    • SCA Cupping Protocols
  • Blog
  • Contact
Select Page

Coffee fix: operators looking to reinvigorate brand loyalty

by andrew | Sep 1, 2009 | economy, restaurants, retail, starbucks | 1 comment

A short article in the September Restaurants & Institutions Magazine discusses the latest tactics employed by Caribou Coffee, Corner Bakery, Dunkin’ Donuts, Starbucks and McDonald’s to refocus (or in some cases, build) their brand image in a depressed...

R&I Magazine: One Quick Question with Andrew Hetzel

by andrew | Mar 26, 2009 | economy, restaurants, retail, starbucks

One Quick Question: Andrew Hetzel Restaurants and Institutions, 3/1/2009 Seattle-based Starbucks announced to investors at the end of January that it planned to introduce breakfast pairings at “attractive” prices. Given that the move represents...

California to require calorie counts on chain menus

https://www.coffeestrategies.com/2008/09/30/california-to-require-calorie-counts-on-chain-menus/
Kona Coffee Shake Debuts at Jack in the Box®

Kona Coffee Shake Debuts at Jack in the Box®

by andrew | May 12, 2008 | hawaii, origin, restaurants | 3 comments

The company claims that the new shakes, priced at $2.49 for a 16oz and $2.99 for a 24oz serving, have a “sophisticated flavor that will appeal to coffee and shake fans alike.” I have a couple of problems with this: 1) It is highly unlikely that any company...
Hotels respond to consumer demand for better coffee

Hotels respond to consumer demand for better coffee

by andrew | Apr 27, 2008 | ideas, industry, quality, restaurants, retail

Better than Average Joe by Jeff Colchamiro When it comes to coffee, the old adage “The more things change, the more things stay the same” certainly applies. “There haven’t been many changes in how coffee is extracted since the initial...
Culinary Institute of America finds coffee culture

Culinary Institute of America finds coffee culture

by andrew | Feb 15, 2008 | quality, restaurants

Congratulations are in order for Peter, Cindy and the gang at Counter Culture Coffee for infiltrating the CIA — no, not that one, the Culinary Institute of America. Counter Culture Coffee has announced an exciting new partnership with The Culinary Institute of...
Page 1 of 3123»

Site Search

✉ Subscribe to updates by email

Adsense

About

Andrew Hetzel leads Coffee Strategies. Andrew is a coffee market, trade, and production expert. He advises government authorities, development agencies, coffee businesses, and institutional investors worldwide how to create and capture value from coffee.

Useful Things

  • Online Coffee Training
  • Cupping Forms
  • Start a Coffee Shop
  • Q Grader Study Guide
  • Trade Show Marketing Guide
  • Plan a Coffee Origin Tour
  • Coffee Protocols
Specialty Coffee Association
Alliance for Coffee Excellence

© 2002-2022 Cafemakers, LLC. All rights reserved. Reproduction in part or whole without express written permission is prohibited.

  • Home
  • Experts
  • Development
  • Marketing
  • Consulting
  • Blog
  • Contact
  • Subscribe
  • Privacy Policy