Using Social Media to Develop Customer Relationships
I liked this short and sweet article in the Milwaukee Journal Sentinel this morning that highlights the importance of using social media (blogs, Facebook, Twitter, etc.) to develop a personality for your business. The concepts presented are realistic, particularly the...
Starbucks to Make Decaf Only by Request After Noon
In a move that is sure to make over-stressed coffee drinkers on doctor's orders to avoid caffeine pop an artery, Starbucks announced today that they will no longer have a fresh brewed pot of decaf waiting for customers after noon. You'll have to get in line and wait 4...
Unhappy Coffee Customers Rarely Complain
Question: I hear all positive comments and few complaints from customers about my coffee, how do I know when something is wrong? Consumers will not complain or offer constructive advice because they are not confident in their ability to taste and evaluate coffee, and...
Intelligentsia Coffee takes 1,2,3 at 2009 WRBC
Nick Griffith took the top prize at this weekend's Western Regional Barista Competition in Los Angeles, followed by David Pedde, and Ryan Wilbur -- all from Intelligentsia Coffee & Tea's store in Silverlake. All 3 will compete in the upcoming United States Barista...
Oregon coffee companies expand despite economy
Oregon franchisors Human Bean and Dutch Bros. are featured expanding in a down economy. By GREG STILES, (Medford) Mail Tribune MEDFORD, Ore. (AP) -- Amid the parade of closures, layoffs and cutbacks ravaging the economy, there is some good news brewing in Southern...
The Perils of Free Coffee
A very interesting article from the New York Times Blog back in May '08 that discusses the viability of free coffee promotions at Dunkin' Donuts and Starbucks. Stephen Dubner of Freakonomics looks at these giveaway promotions from an interesting perspective: the...
Sweet Victory for Peaberry Coffee
Peaberry Coffee of Denver, Colorado was recently ruled to be the winner in a case between coffee franchisor and its franchisees. 10 Franchisees alleged that the franchisor had misled them regarding the income potential of the business and also that the business...
How a coffee business can attract press coverage
"I read a lengthy article about a local coffee shop in the paper this morning, how can I get my business featured in news articles?" As a part of your company's public relations strategy, you should develop relationships with the editors, writers, TV, web and radio...
2009 Western Regional Barista Competition is Live
https://www.coffeestrategies.com/2009/01/24/2009-western-regional-barista-competition-is-live/Streaming video is on now, check it out: http://www.ustream.tv/flash/live/1/456748
Live streaming of the 2009 Australian Barista Championship
https://www.coffeestrategies.com/2009/01/21/live-streaming-of-the-2009-australian-barista-championship/View the Australian Barista Championship live on Jan. 30 - Feb. 1 LIVE here and on ustream.tv: http://www.ustream.tv/flash/live/1/381749
BoingBoing Plugs the Western Regional Barista Competition
https://www.coffeestrategies.com/2009/01/21/boingboing-plugs-the-western-regional-barista-competition/I was very excited to see Internet mega-site BoingBoing promoting the upcoming Western Regional Barista Competition in Los Angeles, complete with video. Be sure not to miss the winner of the Western Regional competition in the 2009 U.S. Barista Championship in...
Kona Coffee Farmers Association 2009 Expo
The 2009 Kona Coffee Farmers Association Expo will be held Friday, January 30th from 10:00 AM to 2:30 PM at the Makaeo Pavilion at the Old Kona Airport, Kailua Kona. Admission is free. In addition to a selection of vendors that will be on display, a number of speakers...