by andrew | Mar 30, 2009 | business, ideas, retail
The topic of branding is a complex and ties into elements of design, perception and human psychology. Coffee shop design and decor is important for two reasons: to establish value in the mind of consumers or potential consumers; and to provide a space that supports...
by andrew | Feb 18, 2009 | business, ideas, news, retail |
Say goodbye and good riddance to comfy couches (that aren’t really that comfortable anyway), nostalgic watercolor artwork and faux chalkboard menu signs, it’s time to try something new. Intelligentsia Venice Coffee Shop As reported by food and beverage...
by andrew | Jan 25, 2009 | business, ideas, oddities, retail |
Cafe Tangoing going gone! This is the cautionary tale of Bruce Wharton, founder of doomed coffee shop Cafe Tango for putting a complete chronicle of his tale online. What a fantastic learning resource for others! His website tells the tale of startup coffee business...
by andrew | Jan 17, 2009 | business, ideas, retail, roasting
“Why should I roast my own coffee beans,” and “does it improve business?” Well… yes and no. Make sure that if you decide to roast, it is for the right reasons and takes into consideration the skills necessary to excel at the craft. The...
by andrew | Oct 21, 2008 | business, industry, marketing, news, roasting
PT’s Coffee Roasting Co. Named Roaster of the Year by Roast Magazine PT’s Coffee Roasting Co. has been named Roast magazine’s Roaster of the Year for 2009 in the publication’s November / December 2008 issue released today. The annual...
by andrew | Oct 15, 2008 | business, ideas, retail |
A coffee business trade magazine writer contacted me today searching for ideas about how to improve coffee shop profits. My notes looked like they may make a useful blog entry, so I’ve included them here: Improve Coffee Shop Profits Eliminate low margin...