by andrew | Jun 1, 2010 | events, ideas, marketing, origin
CafeMakers company founder Andrew Hetzel will lead an origin brand marketing workshop at the 2010 Speciality Coffee Association of Europe (SCAE) conference in London. The session, “Developing an Origin Brand,” will be held at Olympia exhibition hall on...
by andrew | Nov 2, 2009 | associations, events, featured, hawaii, marketing, origin |
From October 26 – October 30, 2009 I was honored to be the Hawaii coffee tour guide for a group of coffee professionals representing the Speciality Coffee Association of Europe, who visited Hawaii as their annual origin tour destination. For one week, the group...
by andrew | Sep 14, 2009 | hawaii, marketing, origin
The Pacific Business News and Honolulu Star Bulletin picked up the this announcement for the upcoming SCAE tour organized for Hawaii. PBN even went so far as to make it one of their top business stories for Friday. The Speciality Coffee Association of Europe’s...
by andrew | Sep 10, 2009 | events, hawaii
The Speciality Coffee Association of Europe’s annual origin tour is coming to the Island of Hawaii for the first time ever this October 26-31st, organized and led by Andrew Hetzel of CafeMakers (Kamuela) and author of The Hawaii Coffee Book, Shawn Steiman...
by andrew | Jun 24, 2009 | competitions, events
Attendees of the 2009 SCAE Wonderful World of Coffee conference and Coffeena International Coffee Fair beginning this week are invited to attend 3 events hosted by the World Barista Championship. On Friday, June 26, 2009 World Barista Champion Gwilym Davies will host...
